Aptly titled "Shefik presents Invocation", the radio show is a mesmerizing and thought-provoking journey through musical discovery and appreciation that spans the decades. Each one-hour episode highlights one relatable focal point (chosen by Shefik), along with an accompanying playlist of songs (curated by Shefik), encompassing a unique thematic concept that invigorates the audience with creative impact
Legendary recording artists, such as Dionne Warwick; Gerald Alston of The Manhattans; Melba Moore; Sonny Turner (former lead singer of The Platters); Leaveil Degree of The Whispers; Tito Puente, Jr.; Ladies of SKYY; Trisco Pearson of Force MDs; and many other music industry veterans are all scheduled to appear in early episodes of the show.
Additional appearances include a parade of critically-acclaimed, Grammy-winning singer-songwriters from a variety of genres, such as Gordon Chambers (Whitney Houston, Aretha Franklin, Beyoncé, Usher, Anita Baker); and gold and platinum-selling vocalists, such as the R&B group Solo. A highlight of an upcoming episode will feature an appearance by the Crown Prince of Italy, His Royal Highness Emanuele Filiberto di Savoia.
A wide spectrum of actors, business executives, politicians, community leaders, and other special guests are also scheduled to offer their own commentary on the weekly topic, as a supplement to Shefik's engaging mindset..
Shefik is an accomplished industry insider who has appeared on MTV, SiriusXM, PBS, network television, and in print media. He has held senior-level positions at many Fortune 500 companies and celebrated brands, such as IBM, NBCUniversal, MTV World, Merriam-Webster, and Wolters Kluwer. A seasoned pro in social media with a career background as a Senior Web Developer, Shefik is on the cutting edge of new media. As a videographer and producer, his work has been featured in television broadcasts and video productions for TIME Magazine, The Washington Center, and "Unsung" (TV One). Additionally, his photography has been featured in print publications, such as Harvard Kennedy School Magazine and China Press.